Outcome
Give one product a clearer sales story and stronger search presentation without stuffing it with generic marketing language.
Ideal customer
Independent shops, makers, artists, and service businesses with a product that deserves a more persuasive listing.
What you receive
- One product title
- One opening hook
- One complete product description
- Five benefit bullets
- SEO title and meta description
- Keyword themes
What we need from you
- Current product link or draft copy
- Specifications, price, audience, and differentiators
- Required claims, restrictions, or brand language
Timeline
Standard delivery is 5 to 10 business days after the brief and source material are complete. Books, complex commissions, multi-image work, and unusually technical projects receive a custom schedule.
Revisions
One focused revision is included. Revisions refine the agreed direction. A new direction or expanded scope is quoted separately.
File formats
- Editable document
- Paste-ready plain-text version
Usage terms
Use is limited to the purchaser and the stated project unless broader rights are included in writing. Unfocussed grants only rights it can legally grant. You must have permission to provide and use all references, names, likenesses, logos, manuscripts, and other source material.
Process
- Purchase the package or request a quote.
- Complete the project brief and provide the required source material.
- We confirm scope, timing, deliverables, and intended use.
- The work is created, edited, and quality checked.
- You receive the first delivery and the included focused revisions.
Not included
- Product photography
- Store upload or theme edits
- Unverified claims, reviews, or performance promises
Frequently asked questions
What should I know before ordering?
This package covers one product listing.
What happens when the scope is larger?
For a coordinated release with campaign assets, choose Product Launch Content Kit.
Related service
Product Launch Content Kit may be a better fit if your project needs a different level of support.
Questions before you begin?
Use the Unfocussed contact page and choose Creative services.
