Outcome
Receive a practical batch of on-brand social copy and visual direction that is ready to shape into a campaign.
Ideal customer
Creators and small businesses that know what they want to promote but need stronger hooks, captions, and visual prompts.
What you receive
- Ten captions
- Hook and call-to-action options
- Keyword or hashtag themes
- Five visual prompt briefs
- Platform notes
What we need from you
- Brand or project overview
- Primary audience and platforms
- Links, offers, dates, and required calls to action
- Examples of voice you like or dislike
Timeline
Standard delivery is 5 to 10 business days after the brief and source material are complete. Books, complex commissions, multi-image work, and unusually technical projects receive a custom schedule.
Revisions
One focused revision is included. Revisions refine the agreed direction. A new direction or expanded scope is quoted separately.
File formats
- Editable document
- Platform-ready copy sheet
Usage terms
Use is limited to the purchaser and the stated project unless broader rights are included in writing. Unfocussed grants only rights it can legally grant. You must have permission to provide and use all references, names, likenesses, logos, manuscripts, and other source material.
Process
- Purchase the package or request a quote.
- Complete the project brief and provide the required source material.
- We confirm scope, timing, deliverables, and intended use.
- The work is created, edited, and quality checked.
- You receive the first delivery and the included focused revisions.
Not included
- Posting or community management
- Photography or finished campaign images
- Paid advertising strategy
Frequently asked questions
What should I know before ordering?
Captions are tailored to the supplied campaign or theme.
What happens when the scope is larger?
Finished visual production can be quoted separately.
Related service
14-Day Content Plan may be a better fit if your project needs a different level of support.
Questions before you begin?
Use the Unfocussed contact page and choose Creative services.
